Since 1860, watchmaking pioneer TAG Heuer has been blending technological innovations, high-precision timekeeping and cutting-edge designs to create products whose performance continues to shape the passing of time.
From the rise of motor sports demanding precise timekeeping, TAG Heuer continually developed its unique capabilities through a long-term vision of what watchmaking means today, and what it will be tomorrow.
That’s why the swiss brand is joining this year the list of the main actors of the watch-making industry participating to the Dubai Watch Week 2023.
For the Dubai Watch Week 2023, the brand will be showcasing exceptional timepieces and will reveal one of its most exciting launches of the year.
Creating a luxury watch is a challenge. For 160 years, TAG Heuer has demonstrated pure avant-garde watchmaking spirit and a commitment to innovation with revolutionary technologies that have included the oscillating pinion for mechanical stopwatches in 1887, the Mikrograph in 1916, the first automatic-winding chronograph movement – Calibre 11 – in 1969, the first luxury smartwatch in 2015 and the launch of its Manufacture Heuer 02 movement with an 80-hour power reserve.
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The reference in luxury chronograph watches, TAG Heuer’s high-precision timing innovations have kept pace with the evolution of sports since 1860. Our timepieces make it possible to capture every fraction of a second of a performance.
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